Last Updated as on July 1, 2024.

 

The domain www.mycarmesi.com and/or offline stores (hereinafter referred to as "Website";) is owned by Manash E-Commerce Private Limited, a company incorporated under the Companies Act, 2013, with its registered office at Unit No. 101-B, 1st Floor, Raheja Plaza -I, LBS Marg, Mumbai, Maharashtra, India, 400086 (hereinafter referred to as "Company";).

 

Purplle Privacy Policy

 

We value the trust you place in us. That's why We insist upon the highest standards for secure transactions and customer information privacy. Please read the following statement to learn about our information gathering and dissemination practices. This Privacy Policy is formulated in accordance with the Information Technology Act, 2000 (“IT Act”) read along with the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011 (“IT Rules”) and the Digital Personal Data Protection Act, 2023 and rules made thereunder including any amended provisions pertaining to digital data and electronic documents and records in various statutes as amended thereunder. This Privacy Policy does not require any physical, electronic or digital signature. This Website can be accessed by the User in English. The Privacy Policy is to be read together with the Terms and Conditions and all other policies listed and notified on the Website. This Privacy Policy outlines our privacy practices regarding the collection, use disclosure, processing, transfer, storage and safeguarding of the information provided to us by You through the Website and the services offered thereupon.

 

1. Definitions

 

• "We", "Our", and "Us" shall mean and refer to Manash E-Commerce Private Limited;
• "You", "Your", "Yourself" and "User" shall mean and refer to natural and legal individuals who access or use or transact on the Website/App and avail Services for a commercial purpose;
• "Website", "App", "Website/App" shall mean and refer to domain name www.purplle.com, the Purplle app listed on Play Store and App Store and/or offline stores.
• "Personal Data" shall mean and refer to any personally identifiable information that We may collect from You. For removal of any doubts, please refer to Clause 2.
• "Third Parties" refer to any Website, app, website, company or individual apart from the User and the creator of the Website/App.

 

2. Collection of Information for Personal Identification

 

We collect a variety of information information which reasonably allows you to be identified (including email address, name, phone number, etc.) from You when you set up a free account with the Website. While you can browse some sections of our site without being a registered member, certain activities (such as placing an order) do require registration. We do use Your contact information to send you offers based on Your previous orders and Your interests. We may also maintain a record of Your product interests and acquire information about you for our present and/or future affiliates.

 

The Website endeavours to keep its records updated and accurate with your latest information. You shall be responsible to ensure that the information or data you provide from time to time is and shall be correct, current and up-to-date and you have all the rights, permissions and consents to provide such information or data.

 

3. Personal Information and Sensitive Personal Data or Information

 

The IT Act and the IT Rules defines personal information as follows: any information that relates to a natural person, which, either directly or indirectly, in combination with other information available or likely to be available with a body corporate is capable of identifying such person.

 

The IT Act and the IT Rules define sensitive personal data or information of a person as meaning such personal information which consists of information relating to: (i) password; (ii) financial information such as Bank account, debit or credit card; (iii) physical, psychological and mental health condition; (iv) sexual orientation; (v) medical records and history; (vi) biometric information, (vii) any detail relating to the above as provided to the body corporate for providing a service; and (viii) any of the information received under each of the heads by the body corporate for processing, or to be stored or processed under a lawful contract. Provided that, any information that is freely available or accessible in public domain or furnished under the Right to Information Act, 2005 or any other law for the time being in force shall not be regarded as sensitive personal data or information for the purposes of the IT Rules.

 

4. Service-Based Data Agreement

 

For the functionality of Makeup in TRY On feature, No Personal Data is collected.

 

5. Collection of Sensitive Personal Data or Information

 

We collect and you may provide us with personal information and/or sensitive Personal Data or information as understood under the IT Act and the IT Rules. In addition to such sensitive Personal Data or information, you may also provide us with information like financial information such as Bank account or credit card or debit card or other payment instrument details, password, physical health condition; medical history, sex, etc. (collectively "Sensitive Information";) for availing the services at our Site.

 

6. Use of Personal Information and Sensitive Information

r

We use personal information and/or Sensitive Information to provide the services you request. To the extent We use Your personal information and/or Sensitive Information to market to you, We will provide you the ability to opt-out of such uses. We use Your personal information and/or Sensitive Information to resolve disputes; troubleshoot problems; help promote a safe service; collect fees owed; measure consumer interest in our products and services, inform you about online and offline offers, products, services, and updates; customize Your experience; detect and protect us against error, fraud and other criminal activity; enforce our terms and conditions; and as otherwise described to You at the time of collection.

 

We use Sensitive Information to provide the services such as recommending beauty products and beauty routines. In our efforts to continually improve our product and service offerings, We collect and analyze demographic and profile data about our users' activity on our website. We identify and use Your IP address to help diagnose problems with our server, and to administer our website. Your IP address is also used to help identify you and to gather broad demographic information.

 

We will occasionally ask you to complete optional online surveys. These surveys may ask you for contact information and demographic information (like zip code, age, or income level). We use this data to tailor Your experience at our site, providing you with content that We think you might be interested in--and to display content according to Your preferences.

 

You may be asked to provide your information anytime you visit, access, use or browse the Website. We may share information and use it consistent with the provisions of this Privacy Policy. We may also combine it with other information to provide and improve our products, services, content and advertising.

 

7. Cookies

 

A "cookie" is a small piece of information stored by a Web server on a Web browser so it can be later read back from that browser. Cookies are useful for enabling the browser to remember information specific to a given user. the Website places both permanent and temporary cookies in Your computer's hard drive. Website’s cookies do not contain any of Your personal information or Sensitive Information.

 

8. Retention and Usage of Sensitive Personal Data or Information

 

Except as reasonably required or otherwise permitted or required by applicable law or regulatory requirements, we endeavour to retain Your Sensitive Information only for as long as it believes is necessary to fulfill the purposes for which the Sensitive Information was collected (including, for the purpose of meeting any legal, administrative, accounting, regulatory or other reporting requirements or obligations). This Sensitive Information is safeguarded against inappropriate access and disclosure, as per this Privacy Policy.

 

9. Sharing of personal information

 

We may share personal information and/or Sensitive Information with our other corporate entities and affiliates to: help detect and prevent identity theft, fraud and other potentially illegal acts; correlate related or multiple accounts to prevent abuse of our services; and to facilitate joint or co-branded services that you request where such services are provided by more than one corporate entity. Those entities and affiliates may not market to you as a result of such sharing unless you explicitly opt-in.

 

We may disclose personal information and/or Sensitive Information if required to do so by law or in the good faith belief that such disclosure is reasonably necessary to respond to subpoenas, court orders, or other legal process. We may disclose personal information to law enforcement offices, Third Party rights owners, or others in the good faith belief that such disclosure is reasonably necessary to: enforce our Terms or Privacy Policy; respond to claims that an advertisement, posting or other content violates the rights of a Third Party; or protect the rights, property or personal safety of our users or the general public.

 

The Company and its affiliates will share some or all of Your personal information with another business entity should We (or our assets) plan to merge with or be acquired by that business entity. Should such a transaction occur, that other business entity (or the new combined entity) will be required to follow this privacy policy with respect to Your personal information.

We may disclose personal information and/or Sensitive Information to Third Party service providers, with whom We have executed appropriate agreement/contracts, and hence, they cannot do anything with Your Personal Data which is outside of the scope of the agreement/contract entered by us. They hold it securely and retain it only for the period specified in our contracts with them. The reasons for disclosing the personal information and/or Sensitive Information with such Third Party service provider are as follows:

 

1. providing you with products or services;
2. initiation and completion of a payment by you;
3. to assist with detecting and preventing fraud;
4. legitimate business reason for doing so;
5. sending you information and promotional material regarding our products and services;
6. asking you for Your consent to share it, and you’ve agreed; and/or
7. improving Your online/offline experience for using our product.

 

The link to those Third Party Websites are as follows:

 

Analytics:

• Branch
• Clevertap
• Bugsnag
• Criteo
• Facebook
• Firebase Analytics
• Firebase Crashlytics
• Google Pubsub
• Google Analytics

 

Payment:

• Juspay
• Simpl

 

Login:

• Google
• Facebook
• Firebase Auth

 

10. Links to Other Sites

 

Our site links to other websites that may collect personally identifiable information about you.

The Company is not responsible for the privacy practices or the content of those linked websites. We encourage you to read the privacy policies on the other websites you visit.

 

11. Information Security Practices and Procedures

 

The Company endeavors to maintain physical, technical and procedural safeguards that are appropriate to protect Your personal information including Sensitive Information against loss, misuse, copying, damage or modification and unauthorized access or disclosure. Our site has stringent security measures in place to protect the loss, misuse, and alteration of the information under our control. Whenever you change or access Your account information, We offer the use of a secure server. Once Your information is in our possession We adhere to strict security guidelines, protecting it against unauthorized access.

 

12. Choice/Opt-Out

 

The Website provides all users with the opportunity to opt-out of receiving non-essential (promotional, marketing related) communications from us on behalf of our partners, and from us in general, after setting up an account. If you want to remove Your contact information from all Purplle.com lists and newsletters, please visit http://purplle.com/unsubscribe.php.

 

The information contained in this website is for general information purposes only. The information is provided by Purplle.com and while We endeavour to keep the information up to date and correct, We make no representations or warranties of any kind, express or implied, about the completeness, accuracy, reliability, suitability or availability with respect to the website or the information, products, services, or related graphics contained on the website for any purpose.

 

Any reliance you place on such information is therefore strictly at Your own risk.

 

In no event will We be liable for any loss or damage including without limitation, indirect or consequential loss or damage, or any loss or damage whatsoever arising from loss of data or profits arising out of, or in connection with, the use of this website.

 

Through this website you are able to link to other websites which are not under the control of. We have no control over the nature, content and availability of those sites. The inclusion of any links does not necessarily imply a recommendation or endorse the views expressed within them.

Every effort is made to keep the website up and running smoothly. However, Purplle.com takes no responsibility for, and will not be liable for, the website being temporarily unavailable due to technical issues beyond our control.

 

13. Consent

 

By visiting our Platform or by providing Your information, you consent to the collection, use, storage, disclosure and otherwise processing of Your information (including sensitive personal information) on the Platform in accordance with this Privacy Policy.

 

You, while providing Your personal information over the Platform or any partner platforms or establishments, consent to us (including our other corporate entities, affiliates, lending partners, technology partners, marketing channels, business partners and other Third Parties) to contact you through SMS, instant messaging apps, call and/or e-mail for the purposes specified in this Privacy Policy. If you disclose to us any personal information relating to other people, you represent that you have the authority to do so and permit us to use the information in accordance with this Privacy Policy.

 

You have an option to withdraw Your consent that you have already provided by writing to the Grievance Officer at the contact information provided under the Grievance Officer section of this policy. Please mention “Withdrawal of consent for processing personal information” in Your subject line of Your communication. We will verify such requests before acting on our request. Please note, however, that withdrawal of consent will not be retrospective and will be in accordance with the terms of this Privacy Policy, related terms of use and applicable laws. In the event you withdraw consent given to us under this Privacy Policy, We reserve the right to restrict or deny the provision of our services for which We consider such information to be necessary.

 

14. Data Retention

 

We retain Your personal information on our systems or with Third Parties for a period no longer than is required for the purpose for which it was collected or as required under any applicable law . However, We may retain data related to you if there is a legal obligation to retain the data; if required to comply with any applicable statutory or regulatory retention requirement by law; if We believe it may be necessary to prevent fraud or future abuse; to enable Purplle to exercise its legal rights and/or defend against legal claims; or for other legitimate purposes. We may continue to retain Your data in anonymised form for analytical and research purposes.

 

15. Transfer of Data outside India

 

We may transfer Your personal information or Sensitive Information to other countries outside Your residential country for any of the purposes described in this Privacy Policy.

You consent and acknowledge that such countries may different (even potentially less stringent) laws relating to the security and confidentiality afforded to the information that is being held and that Your personal information or Sensitive Information may be subjected to the laws and disclosure requirements of such countries, including but not limited to disclosure required to be made to governmental bodies, regulatory agencies and/or private persons, as a result of applicable governmental or regulatory inquiry, order or other similar process. In addition, countries have also entered into agreements with other countries providing for exchange of information for law enforcement, tax and other purposes. If We transfer any of Your personal information or Sensitive Information to countries outside India for purposes stated in this Privacy Policy, We will make best endeavors to ensure that appropriate controls and safeguards are inserted and/or followed for keeping Your personal information or Sensitive Information accurate, protected, and processed only for specified and reasonable purposes for which it is shared in a lawful basis.

 

16. Territory

 

While you may be able to browse the Website from countries outside of India, however, please note We do not offer any product/service under this Website outside India. By visiting the Website or providing Your information, you expressly agree to be bound by this Privacy Policy and agree to be governed by the laws of India including but not limited to the laws applicable to data protection and privacy. If you do not agree please do not use or access our Website.

 

17. Disposal of Data

 

We shall take reasonable steps to delete or permanently de-identify Personal Data that is no longer needed ; and We will also stop sharing data to our Third Party SDKs, advertising networks or other entities of the Company that will have access to Your data when you:

 

- opt out of some collection or uses of Your Data, including the use of cookies, pixels and similar technologies and the use of Your Data for marketing purposes; OR

- request its deletion or anonymization; OR

- request to restrict or object to its processing; OR

- change or edit information submitted to us; OR

- withdraw any consent provided or alter your preferences.

 

Even if We delete Your Data, it may or some part of information (like email, phone) may persist on backup systems or archival media for sales/order audit, legal, tax or regulatory purposes.

To request to review, update, or delete Your personal information or to otherwise reach us, please submit a request by emailing us at grievanceid@purplle.com

 

18. Grievance Officer

 

The Company shall appoint a Grievance Officer and all queries with respect to the implementation and extent of the Privacy Policy shall be directed to such person. In the event you have any grievances or queries regarding this privacy policy you may contact Mr. Rahul Dash at grievanceid@purplle.com. The Grievance Officer at the time of constitution of this policy is Mr. Rahul Dash and you may contact him at grievanceid@purplle.com.

 

19. Severability

 

Each paragraph of this privacy policy shall be and remain separate from and independent of and severable from all and any other paragraphs herein except where otherwise expressly indicated or indicated by the context of the agreement. The decision or declaration that one or more of the paragraphs are null and void shall have no effect on the remaining paragraphs of this privacy policy.

 

20. Disclaimer

As a user of the Website, you assume all responsibility and risk for your use of the Website, and the personal information you post or access and for your conduct on and off the Website.

21. Changes To This Privacy Policy

We may update our Privacy Policy from time to time on this page. You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.